Store content — gallery & videos
The media library and editorial videos that make the storefront feel alive.
3 min read · Online store
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Beyond product photos, the storefront uses two content libraries.
Gallery
Gallery is the shared image library — banners, lookbook shots, category tiles.
- Upload images here once, reuse them across the storefront
- Header shows total count and storage used
- Search and filter to find assets fast
Editorial videos
Editorial videos are the motion content — homepage hero clips, campaign reels.
- Each entry: title, video URL, and small/large display variants
- Sort order controls the sequence they appear in
- Active toggles a video on/off without deleting it — retire a campaign clip and bring it back next season
Workflow that works
- Upload the campaign photos to Gallery.
- Wire them into banners/sections in the store builder.
- Add the campaign video under Editorial videos, ordered and active.
- Preview the storefront before publishing.
Tip: Compress images before upload — a 5 MB hero shot costs you mobile customers. Keep banners under ~500 KB.
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Related guides
Storefront design
Theme, banner, menus and sections — the store builder makes the shop look like yours.
Enable your online store
Take the storefront live — the builder's go-live checklist walks you through what's still missing.
Publish products online
Control exactly which products show on the storefront — draft, POS-only, online-only, or everywhere.
Didn't find what you needed? Press Ctrl K to search all guides, or ask your admin to open the ? menu in the app.